Marketing management: Analysis planning implementation and control
Material type:
TextPublication details: New Delhi Prentice Hall of India Pvt. Ltd. 1998Edition: 9thDescription: xxxvii,789p.; 27 cmISBN: - 8120311787
- 658.8 KOT-P
TextPublication details: New Delhi Prentice Hall of India Pvt. Ltd. 1998Edition: 9thDescription: xxxvii,789p.; 27 cmISBN: