A practical guide to understanding and harnessing the transformative potential of data in the age of artificial intelligence. The book examines the emergence of a data-first world and the convergence of data with generative artificial intelligence, exploring how enterprises, individuals and societies can use data to drive innovation, transformation and sustainable value. It presents practical perspectives on overcoming data-related challenges and unlocking the opportunities created by the growing importance of data and AI.

There are two remarkable phenomena that are unfolding almost simultaneously. The first is the emergence of a data-first world, where data has become a central driving force, shaping industries and fueling innovation. The second is the dawn of the AI age, propelled by the advent of Generative AI, that has created the possibility to leverage the data of the world for the first time. The convergence of these two, with data as the common denominator, holds immense promise and the opportunities are boundless.

This book provides us with opportunities to push our thinking, to innovate, to transform and to create a better future at all levels―individual, enterprise and the world.