Product policy and brand management : text and cases
Material type:
TextPublication details: New Delhi, Prentice Hall of INdia, 2013Edition: 2ndDescription: xvi, 290pISBN: - 8120346369
- 658.827 CHI-P
| Item type | Current library | Home library | Call number | Materials specified | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| Books and Monographs | Central Library, NIT Jalandhar General Stacks | Central Library, NIT Jalandhar | 658.827 CHI-P (Browse shelf(Opens below)) | Available | 94367 | |||
| Books and Monographs | Central Library, NIT Jalandhar General Stacks | Central Library, NIT Jalandhar | 658.827 CHI-P (Browse shelf(Opens below)) | Available | 94368 | |||
| Books and Monographs | Central Library, NIT Jalandhar General Stacks | Central Library, NIT Jalandhar | 658.827 CHI-P (Browse shelf(Opens below)) | Available | 94369 |
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| 658.812 TAY-Q Quality: Total customer service | 658.813 SIN-C Creating customer driven quality | 658.82 BUR-P Promotion management | 658.827 CHI-P Product policy and brand management : text and cases | 658.827 CHI-P Product policy and brand management : text and cases | 658.827 CHI-P Product policy and brand management : text and cases | 658.827 KEL-S Strategic brand management: Building, measuring, and managing brand equity |