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Strategic Marketing : creating competitive advantage
Material type:
TextLanguage: English Publication details: New Delhi, Oxford University Press, 2010Edition: 2ndDescription: xxv, 585pISBN: - 9780199642601
- 658.8 WES-S
| Item type | Current library | Home library | Call number | Materials specified | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| Books and Monographs | Central Library, NIT Jalandhar General Stacks | Central Library, NIT Jalandhar | 658.8 WES-S (Browse shelf(Opens below)) | Available | 94973 |
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| 658.8 SON-M Marketing management in the indian back ground | 658.8 SON-M Marketing management in the indian back ground | 658.8 VO-Q Quantative techniques in management | 658.8 WES-S Strategic Marketing : creating competitive advantage | 658.8 WIL-N New directions in marketing | 658.8 ZEI-S Services marketing: integrating customer focus across the firm | 658.8 ZEI-S Services marketing: integrating customer focus across the firm |