Services marketing: integrating customer focus across the firm

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Material type: Text

TextPublication details: New Delhi McGraw Hill 2014Edition: 6th edDescription: xxvii, 711 p. : ill. ; 26 cm.cmISBN:

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Item type: Books and Monographs

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Holdings
Item type	Current library	Home library	Call number	Status	Barcode
Books and Monographs	Central Library, NIT Jalandhar General Stacks	Central Library, NIT Jalandhar	658.8 ZEI-S (Browse shelf(Opens below))	Available	94301
Books and Monographs	Central Library, NIT Jalandhar General Stacks	Central Library, NIT Jalandhar	658.8 ZEI-S (Browse shelf(Opens below))	Available	94302
Books and Monographs	Central Library, NIT Jalandhar General Stacks	Central Library, NIT Jalandhar	658.8 ZEI-S (Browse shelf(Opens below))	Available	94303

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Previous	658.8 WIL-N New directions in marketing	658.8 ZEI-S Services marketing: integrating customer focus across the firm	658.8 ZEI-S Services marketing: integrating customer focus across the firm	658.8 ZEI-S Services marketing: integrating customer focus across the firm	658.802 AND-S Strategic marketing for nonprofit organizations	658.802 K926S Strategic marketing problems :cases and comments	658.802 KER-S Strategic marketing problem: cases and comments	Next