A study on customer confusion with respect to select high and low involvement products and services

By: Contributor(s): Material type: TextTextLanguage: English Publication details: 2024Description: xxv, 281pSubject(s): DDC classification:
  • 658.8  SHA-S
Dissertation note: This dissertation belongs to Department of Humanities & Management
Item type: Thesis & Dissertations
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Thesis & Dissertations Central Library, NIT Jalandhar Reference Central Library, NIT Jalandhar REF 658.8 SHA-S (Browse shelf(Opens below)) Available TH11566

This dissertation belongs to Department of Humanities & Management

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